Website Optimization Techniques

Website Optimization Techniques

Website optimization is probably more important than your website design because what’s the point of having a beautiful site without any visitors? People often will optimize their site in hopes of gaining more traffic. In order to optimize your site, you would have to update your content on a daily basis, build links and even set the correct permalinks. There are more than 10 ways to optimize a site but here are just a few website optimization techniques you may not know about.

Add content every day. If you can’t do it every day, add content at least three times a week. This let’s Google know you are still around and since they like active blogs or websites, they’ll value your site more. This may give you a higher rank and your site obviously won’t slip off the SERPs anytime soon.

Always comment on other sites that are similar to yours. Optimization also includes building backlinks. To do this, you must leave a relevant link back to either your post or home page. This link should include your keyword to form something called “anchor text”. Every time you place anchor text, you are building another backlink for yourself. Do this on multiple sites and you can gradually build a lot of links, resulting in a higher search engine rank.

As you can see, website optimization techniques are not hard to follow. In fact, once you get the hang of everything, you’ll find the process to be easy. Prior to creating your website, keyword research is needed. Find 3 keywords which are heavily searched for and have a low amount of competition. Once you do this, you may be able to rank within a few weeks to a couple months. It really depends on your niche and the competition. By having the right keywords, you will be able to get a head start.

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